7 Content Marketing Tactics That Boost Sales and Influence Buyer Behaviors
Discover what types of content and strategies drive your target consumers further down the sales funnel, including how Fractl leverages case studies to drive bottom line results. [...]Read More...
View ArticleThe Second Generation of Sharing
Ed Haslam of ShareThis referenced Fractl’s research on sharing habits by publisher to discuss the evolution of social sharing and the connection between data and personal human expression. [...]Read...
View ArticleBring In the Brains: How to Hire Innovators
The editorial staff at Business.com looked to Fractl President Nick Santillo on the importance of curiosity in an effective team member. [...]Read More...
View ArticleOne Woman’s Cancer Diagnosis Spotlights an Escalating Treatment Problem
Fractl’s SVP of Creative Kristin Tynski discusses what helped #Match4Lara go truly viral and raise awareness for a growing global concern. [...]Read More...
View Article50 Awesome Women in Marketing to Follow
Kelsey Libert, Fractl’s VP of Marketing, earned a spot on SEJ’s list of the top females around the world to follow who are making things happen in the marketing industry. [...]Read More...
View ArticleFacebook vs. YouTube: Which is the Best Viral Platform for Super Bowl Ads?
Fractl’s SVP of Creative Kristin Tynski highlights what marketers should know about viral videos and social media in order to optimize their results. [...]Read More...
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What Marketers Can Learn From 4 Bad Email Pitches
We’ve all gotten them – and promptly tossed them in the trash folder. Bad email pitches make us cringe, but is there perhaps some hidden value in them? After sifting through dozens of poorly written...
View ArticleContent Marketing’s Role in SEO Strategy
If you dabble in digital marketing, you know that content marketing and search engine optimization (SEO) are crucial components of a holistic strategy. But are they discrete parts? Quick answer: No....
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10 Case Studies That Show the Real Impact of Content Marketing
[Tweet “As these content strategy case study examples show, even one campaign can yield powerful results when properly executed and promoted.”] It’s hard to gauge just how effective content marketing...
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The Power and Impact of Influencer Marketing
[Tweet “Are your influencer marketing campaigns profitable? Are you reaching your goals? While working with influencers sounds exciting, it means nothing without results.”] You were there, once: the...
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